Category Archives: Link Building

Why Natural Links are almost always better than Exchanged Links

By Dave | Published: March 11, 2009
Learn why natural links are almost always better than exchanged links for building real web traffic. Learn how to get people to give you links for free and why PR isn't really all that important a tool for measuring the health of your web site.
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Are Paid Links Bad?

By Dave | Published: October 22, 2008
Using paid links is against Google's quality guidelines. But does that mean all links are bad? What about banners or press releases? Learn the truth about what Google accepts and what they don't and how to avoid risks that could get you in trouble with the major search engines.
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The Right Way to Build Inbound Links

By Dave | Published: October 12, 2008
Link building is one of the most important aspects of search engine optimization. In my humble opinion this is the most abused part of SEO and perhaps the least understood part. Building links is less about you going out and getting links than about others giving you links. Let me explain by example: Example One: [...]
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